Web Design’s Macro Effect on Micro-Moments

Web Design’s Macro Effect on Micro-Moments

Growing up in the spurt of technological breakthroughs, we have been accustomed to convenient ways of knowing, purchasing, and doing things. This is where an optimized web design is vital. In a series of clicks and taps, pieces of information and content are readily...
The 3 Letters every Entrepreneur should Know – SEO

The 3 Letters every Entrepreneur should Know – SEO

Your product will not fly out of the shelves on its own without Search Engine Optimization (SEO). The biggest mistake that people who are trying to shift from the offline to the online marketplace is the belief that having a website or a social media page is enough....
Newsletter Marketing: Why it Still Works.

Newsletter Marketing: Why it Still Works.

They are usually treated as unnecessary clutter in your inbox. That is why for most marketers, newsletters are treated as a last resort tool or a complementary effort that is not given a lot of attention and importance. While most businesses, when choosing which...

The Rise of (Micro) Influencers

Everyone wants to be associated with a star. Most brands get product endorsers to become the spokesperson of their brand. Advertising has capitalized on the power and influence of celebrities and famous personalities to bring attention and instant credibility to the...