The Amazing Nomads team was looking for a unique logo design that truly represents their brand and their audience. Their sole mission is to show fellow Filipinos how to become a kick-ass digital nomad. By ‘Digital’ they meant ‘making money online’ and ‘Nomad’ by being able to work remotely (from anywhere in the world).
Among the travel-related logo representations proposed to the team, the compass-inspired icon was chosen and further developed into the brand identity. The Amazing Nomads logo design mark has the visible initials A and N, which looks the same when flipped over. Additionally, the circular logotype was added to complete the simple, yet, powerful look that they have now.